letters of note
I was briefed as part of my university course with creating a typographic specification for a new publication of the book TypoGraphic Writing, a collection of essays from TypoGraphics, the International Society of Typographic Designers’ journal. Critics of the previous edition had complained that it was uninspiring in its design, and not as readable as one would expect of ISTD work.
My response is not revolutionary, but instead applies touches of fluorescence and bold pull quotes to keep the reader engaged. These are coupled with a delightfully readable and fairly timeless serif, and some headlines in a bold uppercase sans to keep the essays looking up to date. Alongside this, a repeated motif — the em dash — guides the reader through the text and patches any imbalanced compositions.
The book is divided into five sections: Working Practice, History, Education, Technology, and author biographies. To keep these accessible in the long (300+ page) text, I set them in white ink on fluorescent paper, such that from the side of the book they can easily be identified. The sudden bursts of bright coral red provide the reader with an occasional flash of colour as they work their way through the otherwise-subtle volume.
Text is set in Freight Text Display for headlines, Freight Text Pro for body copy, and Geomanist for selected names, headers and ‘rubrications’.